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Portuguese for Gringos is a language school for those who want to learn Brazilian Portuguese and have English as their first language.
The branding concept was designed to communicate the fluidity of and connection between language and culture as well as the teacher’s fun and vibrant personality.
The brand brings the colours of the Brazilian flag in a contemporary tone. As well as representing the versatility of the Brazilian people, the curves reflect a playful and laidback cultural style. The strong black letters express a bold communication style.
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