FRUIT LOVER | Branding, illustration, print making

The Fruit Lover brand was developed during the Marriage Equality Campaign in 2017 and inspired by the LGBTQI+ community. It stems from the idea that we are all fruits, no matter the shape or colour. The brand icon is a banana due to its popularity and double meaning in the community. 

The playful print reflects the brand identity and the different fruits celebrate the diversity LBTQI+ community.

Because the Fruit Lover brand values high ethical standards, the t-shirts are fair trade certified and hand-printed in Sydney with the use of biodegradable paint.